Overwhelmed by marketing? Start marketing.

Live to Write - Write to Live

I originally published this post at my Suddenly Marketing blog, but I think it has a lot of relevance for writers and authors as well as for entrepreneurs. In today’s publishing world, authors are brands – like it or not. Whether you’re hoping to sell a lot of books through indie channels, or attract the attention of a traditional publisher, you will need to do some marketing – branding, platform development, social media engagement, and digital PR. It can be overwhelming. Most of us hardly have time to do our creative work, never mind being responsible for hawking it via a marketing plan. This post delivers a little reality check. Marketing is just like writing – you reach your goals one step, one day, one task at a time. There’s no magic – just getting it done – little-by-little, however you can. 

Are you feeling so overwhelmed by the marketing…

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