Facebook released a commercial to celebrate their 1 billionth active monthly user.
Congrats. But, I think they’ve done it all wrong. They’re a non-traditional medium, why would they turn to traditional media to market themselves? Their goals and target market seem blurry to me.
Throw a party if you’re going to celebrate a milestone. Why waste money on an ad campaign? A mediocre one at best. They compare Facebook to basic objects that connect us to each other, like a chair, a door bell and an airplane.
I can see where they’re coming from, Facebook has become as important to everyday life and as revolutionary as a chair, door bell and an airplane. But, why? Who are they trying to connect to? If someone understands, please enlighten me.
But first, please answer the poll!